Why MaaChai
Every cup of MaaChai begins here.
In these hills, at the hands of those who have known tea for generations.
MaaChai is built for people who want tea with beauty, purpose, and gratitude. Behind every cup is a garden, a family, and often a mother whose strength deserves to be seen.
The MaaChai Story
Born in Bihar.
Three founders from Bihar, a land shaped by Mithila art and ancient wisdom, started MaaChai with one obsession: to build India's most purposeful luxury tea brand on integrity, beauty, and real wellness.
We did not want to simply sell tea. We wanted to solve the way a billion Indians drink it, and give people something extraordinary: tea as a ritual, a culture, and a practice worth living.
Subrat Das
Co-Founder - Sales & Production
Reeta Jha
Co-Founder - Marketing & Operations
Mahesh Sharma
Co-Founder - Procurement & Outsourcing
Sudhanshu Shekhar
Consultant & Marketing
The MaaChai Mother Story
From Her Hands To Your Heart.
Every cup begins long before the water boils. It begins in mist-covered tea gardens, where women walk through the fields before sunrise carrying baskets of tea leaves, family responsibility, and generations of knowledge.
Many are mothers of children between 1 and 5 years old. While the world enjoys the final cup, their stories often remain unseen. MaaChai was created to change that.
Why We Are Called MaaChai
The word Maa means mother.
Not only the mother who gives birth, but every woman who nurtures, protects, sacrifices, and creates a better future for her children. The tea gardens of India are built on the strength of these women.
Their Hands
Carefully pluck each leaf and preserve the quality of every harvest.
Their Resilience
Inspires the MaaChai promise of dignity, transparency, and gratitude.
Their Future
Every special edition story helps support a real mother and her child.
The MaaChai Mother Partnership Program
One mother. One month. Complete support.
Every month, MaaChai selects one tea garden mother whose child is between 1 and 5 years old. Her photograph becomes the face of a special edition collection across MaaChai packaging, TeaVi packaging, gift boxes, collector editions, campaigns, and website stories.
Customers do not just buy tea. They meet the mother behind it.
Rs 10
From every special edition box
12
Mothers supported every year
12
Stories shared with the world
100%
Real women from real tea gardens
Why We Print Their Faces
Most brands place celebrities on packaging. We place heroes.
The woman on every MaaChai box is not an advertisement. She is a partner, a contributor, and a shareholder in the story. Every photograph reminds us that behind every cup is a mother whose work makes it possible.
Donation Box
Support the tea garden strong mothers.
If someone wants to give beyond a purchase, this donation box lets them ask MaaChai to guide the support process. Donations are intended for food, childcare, school preparation, and essential household needs for featured tea garden mothers.
MaaChai Impact Statement
"With every pack of MaaChai and TeaVi, Rs 10 is shared with the featured tea garden mother. Her photograph appears on our packaging for one month, her story is shared with the world, and together we help support her child and family."
MaaChai
Pure. Natural. Maa Ke Haath Se.
TeaVi
Every Cup Creates Change.